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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • A Toolkit for Reimagining Safety

    One year after George Floyd was murdered, our fight continues to alter a system that continues to threaten, harm, and kill Black people. Chauvin's trial may be over, but the movement for racial justice is not. See how we're advocating for systemic change.
  • Stand with Justice for Greenwood!

    Tulsa’s leaders repeatedly denied reparations to the descendants and survivors of the Tulsa Race Massacre. Now, on the 100th anniversary, the Centennial Commission and city received $30 million for its celebration. We're demanding they give 80% to those still waiting for justice.
  • DOJ, Investigate the Minneapolis PD

    One guilty verdict for one officer is not enough. Chauvin isn't the only abusive cop in Minneapolis. We’re calling on the DOJ to investigate police departments with a track record of threatening Black lives — for civil rights violations and inappropriate use of force.
  • Fire the Cop Who Killed Daunte

    Brooklyn police officer Kim Potter murdered Daunte Wright. And she knows how to cover it up because she helped other cops avoid accountability as a former police union president. She resigned to try to escape punishment but we continue to fight for justice.
  • Congress, End Qualified Immunity

    Qualified immunity stops us from holding police officers accountable for the lives they've taken and harms they’ve inflicted on Black people. We need accountability — to do that, we have to repeal laws that unfairly protect police.
  • Biden, Protect Black Migrants

    The Biden Administration has sent 1,300 Haitian migrants including babies and pregnant women back to Haiti during a violent political crisis. Many more have been locked in cages in detention centers. For years the U.S. backed Haiti's dictatorship. We can't turn our back on Haitians now.
  • Black Patients' Guide to COVID-19 Vaccine Out Now

    Color Of Change teamed up Dr. Ruth Arumala to share best practices for combatting COVID-19 in the Black community. Get answers to your questions about the vaccine, distribution, and how to protect yourself.
  • Tell Biden to Eliminate Student Debt

    For too long, Black people have been trapped in lifelong, impossible-to-repay student loans. With the pandemic, people are struggling just to make rent and stay afloat. Now's the time for our president to cancel student debt.
  • Hold Companies Accountable for the Insurrection

    Toyota, JetBlue, AT&T, T-Mobile and Cigna are backing out of promises to pull funding from members of Congress who supported the insurrection in January. This is unacceptable. We're demanding they stop funding hate.
  • We Need to Regulate Big Tech!

    For years, we’ve wondered why Google, Facebook, and Twitter won’t stop promoting the kinds of conspiracy theories that led to the attack on the Capitol. The reason? Their platforms are built to foster engagement and growth — at ALL costs. It's time for legislation.


  • Media Justice

RCA Drops R. Kelly

For decades people in the music industry turned a blind eye to R. Kelly’s blatant sexual and emotional abuse of women and girls. We teamed up with dream hampton to promote and elevate her docu-series Surviving R. Kelly, which was streamed 25M times – then went after RCA, successfully pressuring them to drop R. Kelly from their label. This sends a message to all artists and record labels – you can no longer profit off of abusers and hold out artists who exploit women and girls as cultural icons.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


September 2, 2020

Seven Years of Toil: Inside Color Of Change’s Fight to Fix Big Tech

Protocol features Color Of Change’s work since 2013 — led by Arisha Hatch, Rashad Robinson and Brandi Collins-Dexter — to hold tech companies accountable for racist propaganda, misinformation, and letting algorithms put sensationalism and profits above people of color. Since George Floyd’s killing and the nation’s reckoning on racial justice and the organization’s role in organizing #StopHateForProfit, a $7B ad boycott, the stakes have gotten higher. Color Of Change has a seat at the table with execs at the big tech companies. But are they ready to take responsibility for their inaction?

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September 1, 2020

‘Not Racist’ Is Not Enough: Putting In The Work To Be Anti-Racist

Color Of Change made NPR’s list of steps you can take to combat racism. Tip #4, “Find local organizations involved in anti-racism efforts – preferably led by people of color – and help uplift their ideas” comes from Color Of Change’s Vice President Arisha Hatch. She says learning to uplift non-white voices – even those who may disagree with you – is important for white people. “Part of being an ally and part of letting go of privilege is, I think, putting yourselves in situations where you may be uncomfortable. You may have a different idea, but…you’re actively working to support organizers and activists who have been thinking about these systemic problems for generations.”

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August 30, 2020

Facebook Initially Failed to Remove a Kenosha Militia Page Despite Complaints

Yet again, Facebook is under fire for letting people incite violence on its platform. The company didn’t respond when users sounded the alarm about a militia group issuing a “call to arms” online before the violence in Kenosha, Wisconsin, which left two people dead. Facebook told users the page didn’t meet its criteria for removal but ended up taking down the page — after armed militias took to the streets. “This crisis of hate-fueled violence requires immediate, drastic action from Facebook and all other platforms on which these groups gather,” says Color Of Change President Rashad Robinson. “Facebook’s superficial policy changes mean nothing when they aren’t enforced.”

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August 29, 2020

‘Enough Is Enough’: After the Shooting of Jacob Blake, Players Demand Action

Four days after a Kenosha, Wisconsin police officer shot Jacob Blake 7 times in the back, the Milwaukee Bucks chose not to take the floor for a playoff game. Color Of Change President Rashad Robinson commented, “The team is absolutely right” to demand leaders in Wisconsin “actually prosecute and hold police accountable. At the state and the federal level, we need to end qualified immunity. We actually need to seriously deal with the swollen police budgets and the militarization of police. And that money should be divested and invested in things that we know keep people safe and make communities whole.”

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August 28, 2020

Emmys 2020: Black Performers See Rise but Ballot Is Far From Truly Inclusive

There’s a disparity among nominees of color on the Emmy ballot this year, which reflects a disconnect within the industry at large. Though more Black performers are being nominated, people of color still account for less than 15% of the writers and directors nominated. Color Of Change President Rashad Robinson is quoted on the ways the industry has yet to let non-white people have decision-making power. “We can’t mistake presence for power. Power is the ability to change the rules.”

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August 28, 2020

Kenosha Shooting: Petition Calls For Firing Of Police Officers Who Shot Jacob Blake

BET covers our #JusticeForJake campaign after the announcement from the Wisconsin Department of Justice that the officers involved in the shooting had been placed on administrative leave, not fired or charged. The facts are clear. Jake Blake broke up a fight. He walked away and headed to his car. As he entered his car, an officer grabbed his shirt to hold him in place and shot him 7 times in the back in front of his children.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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