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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Now's the Time to Tell Black Stories & Change Hollywood

    See how Color Of Change and Michael B. Jordan are teaming up to transform Hollywood by investing in Black creatives and anti-racist content while pushing for a more just, inclusive, and equitable film 'n TV industry.
  • Fire the Officers who Killed Breonna Taylor

    Because of your outcries for #JusticeforBre, the FBI has announced an investigation into the murder of Breonna Taylor. But that is not enough. Louisville's Mayor Greg Fischer needs to fire the officers now!
  • Facebook, Stop Hate for Profit

    Color Of Change has spent 5 years trying to get Facebook to stop the spread of hate on its platform. But Zuckerberg refuses to address the ways Facebook promotes white nationalist groups and fuels anti-Black violence. So far companies have pulled $7B in advertising. Let's keep the heat up.
  • We Will Fight Until Justice Is Real!

    See how we're building an ever stronger movement in response to the killings of George Floyd, Breonna Taylor, Tony McDade, Rayshard Brooks, and so many others. Together, we can end the war on Black people.
  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
  • Make Companies Put Money Where Their Mouths Are

    After George Floyd was murdered, companies raced to release statements of support for Black people. It's time they take ACTION to treat Black employees and customers like they matter.
  • Cop Shows Normalize Violent Abusive Policing

    Our newest report reveal how law 'n order dramas mis-represent the realities of prisons and policing & the writers are overwhelmingly white. It's time for TV shows that tell the whole truth.
  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.
  • Get Counted in the 2020 Census!

    There is a disturbing history of Black people being undercounted. Those who suppress the votes of our communities are working hard to keep us from participating in the Census too. And when we’re undercounted, our communities get underfunded and underserved. But together we can change things.

RECENT VICTORIES

  • Coronavirus Response

DoorDash to Drive Business to Black-Owned Restaurants Hurt by COVID-19

After Color Of Change led a survey on how Black and Latino businesses are faring during the pandemic, DoorDash agreed to create a new feature highlighting Black-owned restaurants. They will be working with us on a program to support and drive customers to Black merchants on the app and to reduce bias on their platform.

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  • Criminal Justice

Charges Dropped Against Breonna Taylor’s Boyfriend After Cops Killed Her

Breonna Taylor was brutally shot and killed when cops showed up at her door unannounced in the middle of the night. Her boyfriend Kenneth Walker heard police ramming open their front door and fired a shot in self-defense, eliciting a barrage of gunfire from cops, who hit Taylor and left her dying on the floor of her hallway. Police had come to the wrong house, with no warrant, and tried to coverup their fatal mistake by acting like they were on a drug raid. After 45,000 Color Of Change members created a public outcry, Louisville’s Commonwealth Attorney agreed to drop attempted murder charges against Walker.  We continue to fight for #Justice4Breonna. The FBI is now investigating her murder.

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  • Tech Justice

Zoom Hires Chief Diversity Officer After Meeting with Color Of Change

As part of our ongoing work to protect Black people online, more than 35,000 COC members signed our petition raising concerns about cyber terrorism targeting Black people on Zoom. This especially matters now, with so much of life being conducted online during the pandemic. After Color Of Change reached out to the Zoom’s CEO with our demands, the company hired Damien Hooper-Campbell as its first Chief Diversity Officer. Now we expect the company to follow through on our other demands to make the platform safe for Black users.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 1.7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

June 20, 2020

What Defunding Police Departments Really Means For Black Communities

As cities start to slash police budgets, COC President Rashad Robinson explains why he supports defunding the police, which he calls a “violent institution,” and uplifting communities of color after decades of disinvestment. “This is not a time for tweaking or tinkering, it’s time to start over,” he says. “Minneapolis has taken the first step towards remaking public safety in a way that protects Black lives and invests in Black and Brown communities. We hope cities across the country follow.”

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June 20, 2020

Georgia Shows How Serious the Threat of Voter Suppression Will Be

Georgia’s primaries — with malfunctioning machines, long lines, polling sites that opened late and too few back up paper ballots, especially in Black neighborhoods — feel like a warning for what’s to come this November. Rashad Robinson is quoted, “The systemic under-resourcing of polling locations in predominantly Black communities like Atlanta is an intentional method of voter suppression. This is why it’s so urgent that the Senate act immediately to fully fund safe elections in the HEROES Act, and mandate that states spend that money addressing and preventing problems like the ones Georgia primary voters experienced today.”

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June 18, 2020

Boycott Facebook: Civil Rights Groups Call On Big Advertisers to Yank Ads Over Hate Speech Policies

Color Of Change, the NAACP, Anti-Defamation League and several other civil rights groups are calling on major corporate advertisers to withdraw their money from Facebook in July over its failure to stop hate speech. As the nation grapples with how pervasive systemic racism is in the wake of George Floyd’s death, activists say years of private discussions with Facebook execs about racial violence and discrimination on its platform have resulted in next to no changes. Many think money is the only thing that can sway Mark Zuckerberg now.

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June 18, 2020

Murder Charge for Atlanta Cop Who Shot & Killed Rayshard Brooks Shows the “Power of a Movement”

Rashad Robinson discusses the killing of Rayshard Brooks, the charges filed against the police officers, and why it’s crucial to defund the police on Democracy Now! “What we’re seeing with these charges is a deep recognition of the power of a movement — the power of a movement to push and exact consequences. At the end of the day we have to raise the floor of what’s acceptable and we also have to keep a deep vision for what human rights looks like.”

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June 18, 2020

Rashad Robinson on Recent Spike in Hanging Deaths, the Cancellation of “Cops” & Boycotting Facebook

Rashad Robinson is interviewed about how “reality” crime shows are often PR for police departments, showing only cops’ perspective and never diving into the backstories of the people being dehumanized and brutalized by cops. He talks about Color Of Change’s work to get Cops, Live PD, and other shows that glorify corrupt law enforcement pulled off the air.

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June 15, 2020

As Police Shows Leave TV, Activists Hope Inaccurate Portrayals Of Police Leave, Too

NPR’s Michel Martin speaks with Rashad Robinson, president of Color of Change, about the group’s ongoing campaign to put an end to harmful and inaccurate portrayals of policing on television. After they got Cops and Live PD canceled, he remarked, “What I’m encouraged by is that we are entering a new context where, hopefully, we have the ability to set new rules as more and more Americans wake up to recognizing systemic racism.”

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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