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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Now's the Time to Tell Black Stories & Change Hollywood

    See how Color Of Change and Michael B. Jordan are teaming up to transform Hollywood by investing in Black creatives and anti-racist content while pushing for a more just, inclusive, and equitable film 'n TV industry.
  • Fire the Officers who Killed Breonna Taylor

    Because of your outcries for #JusticeforBre, the FBI has announced an investigation into the murder of Breonna Taylor. But that is not enough. Louisville's Mayor Greg Fischer needs to fire the officers now!
  • Facebook, Stop Hate for Profit

    Color Of Change has spent 5 years trying to get Facebook to stop the spread of hate on its platform. But Zuckerberg refuses to address the ways Facebook promotes white nationalist groups and fuels anti-Black violence. So far companies have pulled $7B in advertising. Let's keep the heat up.
  • We Will Fight Until Justice Is Real!

    See how we're building an ever stronger movement in response to the killings of George Floyd, Breonna Taylor, Tony McDade, Rayshard Brooks, and so many others. Together, we can end the war on Black people.
  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
  • Make Companies Put Money Where Their Mouths Are

    After George Floyd was murdered, companies raced to release statements of support for Black people. It's time they take ACTION to treat Black employees and customers like they matter.
  • Cop Shows Normalize Violent Abusive Policing

    Our newest report reveal how law 'n order dramas mis-represent the realities of prisons and policing & the writers are overwhelmingly white. It's time for TV shows that tell the whole truth.
  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.
  • Get Counted in the 2020 Census!

    There is a disturbing history of Black people being undercounted. Those who suppress the votes of our communities are working hard to keep us from participating in the Census too. And when we’re undercounted, our communities get underfunded and underserved. But together we can change things.

RECENT VICTORIES

  • Criminal Justice

GoFundMe Takes Down Pages to Raise Money for Ahmaud Arbery’s Killers

In the wake of Arbery’s brutal murder, we did some research and found 26 pages on GoFundMe dedicated to raising money in defense of his killers, the McMichaels. Color Of Change immediately called GoFundMe out on Twitter, reached out execs at the company, and the media. GoFundMe agreed to take down the pages within an hour. This is part of our ongoing work to make sure tech platforms don’t funnel money to white nationalist and hate groups. Companies must take a side when it comes to stopping racist violence and cannot give murderers a platform to profit. Ahmaud, who was 25 years old, Black, and simply out for a run in his neighborhood, was unarmed when the McMichaels chased him down and shot him. 

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  • Coronavirus Response

Twitter Clamps Down on Theory that “Black People Can’t Get COVID-19”

Color of Change persuaded leaders at Twitter to adopt new policies to ensure the accuracy of COVID-19 information on the site after Blue-check users were posting dangerous (and scientifically debunked rumors) that Black people were immune to the virus or would recover quickly if they caught it. This misinformation was getting thousands of retweets. COC Campaign Director Brandi Collins-Dexter explains, ”tech companies must assume responsibility for the content on their platforms. Not only does our democracy depend on it, but now our safety does too.” After we called them out, Twitter pulled the tweets and agreed to review the accounts of those spreading these lies to better protect people of color. 

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  • Coronavirus Response

Preserving Access to Healthy Food for Black in the Pandemic

Black people disproportionately live in “food deserts” where healthy produce and meat are hard to come by. And during the pandemic, getting access to safe high-quality food is even harder though it’s one of the best ways to stay healthy. After a Color Of Change member in Los Angeles launched a campaign on OrganizeFor, Capri Retail Services agreed to reopen its Crenshaw Farmers Market, serving a Black neighborhood without many other good options.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 1.7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

June 15, 2020

TV Shows Shape How Law Enforcement Is Viewed. Where Will They Go From Here?

CBS released a statement that “Black Lives, Black Culture, Black Communities Matter.” Many noted the irony, coming from a company where police and law enforcement are the stars of some of their highest-rated, longest-running shows. Color Of Change President Rashad Robinson is quoted talking about the Normalizing Justice report. “We end up with people thinking the system is working fine because of all the images coming into their homes. If you look at these shows, Black people exist. But racism doesn’t.”

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June 15, 2020

How We Can Build Power & Accountability in This Moment

Join us each week until the pandemic is over as Black leaders talk about the ways we can build power in this moment. We’re proud to partner with Blavity to deliver an honest, Black-led discussion about the pandemic and its impact on Black people. You’ll hear from Color Of Change’s criminal justice, economic justice, voting rights, and media and culture change experts on all the ways coronavirus is affecting us and what we can do about it.

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June 14, 2020

Democratic Leaders Clash with Black Lives Matter Activists Over ‘Defund the Police’

While Democrats introduced a police overhaul package to outlaw chokeholds and no knock warrants, require body cameras and punish abusive officers, Rashad Robinson says Congress has work to do. “Right now we seem to try to solve all of our society’s problems by increasing the role and responsibility of law enforcement, and it has not worked. There are a number of places — from dealing with grand juries to all the ways in which police get so many different rules after they shoot someone and kill someone — that have to be dealt with.”

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June 13, 2020

How Coronavirus Is Hurting Black Communities

The coronavirus pandemic is impacting every aspect of our society and exposing deep, systemic inequalities that mean Black communities will be hit harder than most. As the news changes minute-to-minute, BET and Color Of Change are teaming up to make sure Black people have the clear and focused information we need to take action, protect ourselves, and support the most vulnerable in our community.

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June 12, 2020

Voter Registration Is Soaring Amid Nationwide Protests

This article discusses Color Of Change’s effort to get people registered and out to vote come November. “We’ve seen thousands of people flooding our website to get more information on how to vote, and I think that is a direct response to this moment that we’re in and people looking for outlets to channel their rage right now,” says Jennifer Edwards, COC’s Sr. Director of Digital Engagement and Democracy. There’s been an uptick in voter registrations — especially in battleground states Florida, Texas, and Georgia — as activists work to turn growing calls for police reforms into systemic change.

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June 12, 2020

Labor Leaders Under Pressure to Oust Police Unions

Since George Floyd’s death, labor leaders have been under pressure to sever ties with law enforcement groups and take a stand against police brutality. Color Of Change is in talks with several AFL-CIO affiliated groups to press for the removal of police unions. Scott Roberts, COC’s Sr Director of Criminal Justice Campaigns is quoted, “There’s a debate going on and we’re trying to support the folks within labor that understand that police unions are not trying to protect the humanity and dignity of all people.”

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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