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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
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  • VOTE Early, by Mail, or in Person: The Future Depends on Us

    We mobilized celebrities from Magic Johnson to Boris Kodjoe to remind us all to reclaim our power this election season. Text VOTING to 55156 to make your plan today.
    Watch the Video

  • Employers: Support Workers' Right to Vote

    Hourly workers face a difficult decision every election - vote or work. In Black areas prone to voter suppression, wait times can be hours. And this year is especially tough. This election matters. Our votes matter. Let's act like it.
    Sign On

  • Protect Black Voters with the HEROES Act

    This year is different. Between COVID-19 and constant violent rhetoric targeting Black people and mail-in voters, we need Congress to take a stand and fund states in need. It's a matter of protecting our health and our democracy.
    Take Action

  • Tell Congress: Save the US Post Office

    Join us in making sure Congress protects the USPS. It's an essential part of the infrastructure that lets people vote, bank, receive medicine and food safely during pandemic. This is an economic justice, a racial justice, and a voting rights issue.
    Sign OurPet

  • PayPal, Stop Helping White Nationalists

    White supremacists are using PayPal to fundraise for Kyle Rittenhouse, the man who killed 2 protestors in Kenosha WI. We can't let PayPal keep funneling money to hate groups and ignore the ways their platform is being used.
    Take Action

  • Telling the Right Story on Race During COVID-19

    Black people aren't vulnerable. We're under attack -- by the systems that consistently deny us affordable housing, healthcare, and livable wages. Racism is America's real "preexisting condition." Learn how we're organizing for change.
    Learn More

  • Tell Facebook to Stop Fueling White Supremacy!

    After 5 years trying to get Mark Zuckerberg to stop hate online, Facebook is still allowing white nationalist groups to recruit new members and incite violence. In Kenosha, they were alerted before the shooting and chose not to act. This can't continue.
    Take Action

  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
    Take Action

  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.
    Act Now

RECENT VICTORIES

  • Criminal Justice

Incarcerated People Fighting Wildfires Finally Eligible for Jobs When They Get Out

For decades, our country has unfairly relied on prison labor — and nowhere is this more obvious than in California, where thousands of people behind bars help fight fires each fall, risking their lives for $1 an hour. In response to a Color Of Change campaign, California Governor Gavin Newsom just signed an order expunging felonies off firefighters’ records. This means that people who fight fires while incarcerated can now join the firefighting ranks and build a real career based on their training and experience once they’re out. It’s high time we end discrimination against formerly incarcerated people, and stop erecting barriers to jobs, housing, and full participation in society. And we will continue our fight to make sure incarcerated firefighters are fully compensated and valued for their work.

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  • Criminal Justice

Rochester’s Police Chief Resigns as Quest for #JusticeforDaniel Continues

Our campaign seeking justice for Daniel Prude, a 41-year-old Black man in need of mental health help who was killed by cops in March is gathering steam. Rochester’s police chief and deputy police chief both resigned after body camera footage was released showing what we all knew: Daniel should be alive today. For a week straight, organizers held protests and 77,000 COC members spoke out demanding the officers be fired, charged, and the city changes how it responds to mental health crises. Daniel’s brother had called police for help, explaining he was a threat to no one but himself. Instead, they brutalized Daniel and knelt on his back ’til he couldn’t breathe. We will not relent. Our quest for justice continues as we press Rochester’s mayor and city council to pass legislation that requires medical professionals — and not armed cops — to respond to medical calls.

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  • Tech Justice

Twitter Cracks Down on Right-Wing Media Pundit for Glorifying Kenosha Killing

All year Color Of Change has aggressively been pressing tech giants to crack down on hate speech and stop spreading racist calls to violence. Twitter recently put its new policy into practice – deleting a post from Ann Coulter applauding Kyle Rittenhouse for murdering two nonviolent protestors. Twitter has assured us that they won’t tolerate tweets encouraging vigilante violence like we’ve seen in recent months. We will continue to push them to do more to seek out those with millions of followers using their platform to fuel white nationalism and anti-Black violence.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

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October 8, 2020

Facebook Implements New Rules to Prevent Voter Intimidation

Less than a month before the election, Facebook has announced posts with militarized language like “army” or “battle” will be removed under a new policy to try to prevent voter intimidation. The policy comes in response to a controversial Trump ad in which he calls for an “army” of supporters to show up at polling stations. A watchdog group of activists and academics – which Color Of Change is a member of – says Facebook has not nearly gone far enough in allowing “the flow of poison into the population.” COC’s President Rashad Robinson is quoted, saying calls like Trump’s are “a threat to our ability to express our will for a better future.”

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October 7, 2020

Hedge Funds Fall Flat When It Comes to Diversifying Their Ranks

Color Of Change President Rashad Robinson was interviewed for this article on how white- and male-dominated the hedge fund industry is. In 2020, not 1 of the nation’s 30 largest hedge funds is run by a woman or a person of color. Less than 20% are employees are women, and most women- or Black-owned firms have less than US$500 million in assets. Robinsons says that for the industry to make real progress firms should consider building financial incentives into hiring and retaining a diverse workforce. “When money comes into play, people get creative.”

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October 2, 2020

Facebook Finally Slowed Down—When We Needed It to Move Fast

Three years after the idea was first proposed, Facebook finally created an oversight board–but the move comes too late to stop the spread of propaganda or misinformation in the 2020 elections. The activists and organizations like Color Of Change that make up what’s privately referred to as “Facebook’s Real Oversight Board” say this is too little, too late, no more than “a corporate whitewashing exercise” without the power to influence policy. And while Facebook moves fast when business deals are on the line, the oversight board will probably not hear its first case ’til the end of 2020 at best.

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October 1, 2020

Critics Call for Facebook to Protect Democracy with 3 Urgent Steps

Color Of Change President Rashad Robinson is part of a 24-person board calling for Facebook to take three immediate steps in order to protect US democracy. First, it is calling for a ban on all paid advertising mentioning presidential election results as ballots are being counted, adding this could prevent violence from breaking out if the results are contested. Second, the board demanded “strict oversight” of all posts that mention the presidential election results in this uncertain period. Last, the board said Facebook should “enforce its own policies” to remove content that incites violence.

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October 1, 2020

Minority Entrepreneurs at Tipping Point as Black-Owned Banks Dwindle in US

Black and Brown business owners have born the brunt of businesses closing during COVID-19: from February to April, there was a 41% decline in Black-owned businesses, a 32% drop in Latinx business owners, and only a 17% decline in white-owned businesses. Lack of access to capital–fueled by racist lending practices where minority businesses receive higher interest rates and get turned down for more loans–is the main reason Black businesses go under. A recent report by Color Of Change and UnidosUS shows that among those who applied for Paycheck Protection Program support, only 12% of Black entrepreneurs received the assistance they had requested. 41% received none.

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September 28, 2020

Don’t Quit Facebook. Change Laws.

The New York Times covers Color of Change’s celebrity social media freeze and ad boycott levied at Facebook. In July companies pulled $7B in advertising as part of #StopHateForProfit. Vice President Arisha Hatch is quoted. “Our goal at Color Of Change is definitely longer term systemic change and specifically legislative change. That takes time and boycotts give people something small, easy and strategic that they can do to actually win real world change for Black people.” The Times says the boycott campaign was “wildly successful” in educating people and shaming the company to do more to stop the spread of hate and misinformation on its platform.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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