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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
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  • Grant Clemency for 4,000 Elders Now!

    50,000 Color Of Change members spoke up and helped free Gwen Levi, a 76-year old who was re-incarcerated after missing a phone call from her case manager. Congress members are circulating a letter demanding Biden grant clemency to the 4,000+ people on home confinement today. Get your representative to sign on.
    Write Your Rep

  • Tell Congress to Break the Cycle of Violence Act!

    Join us in calling on Congress to pass the Break the Cycle of Violence Act, which includes $5B for gun violence prevention. Poverty produces violence, and over-policing Black communities only increases violence. It's time to try something new.
    Take Action

  • Twitch, Protect Black Creators from Online Harassment!

    On August 13, Kayla Bolden partnered with Twitch on “Stand Up To Cancer,” an event to raise money for cancer research. Twice, 400 bots dropped in and bombarded Kayla with racist slurs. And Twitch did nothing to stop it. It's time for Twitch to do better.
    Take Action

  • Tell Hotels to House the Survivors of Ida

    16 years after Hurricane Katrina hit Louisiana, Ida struck, leaving thousands of people stranded and facing more than a month in their homes without power. We're calling on hotels to house hurricane survivors for free. Moments like these show which companies really care about Black lives.
    Take Action

  • Tell Bobby Scott to Cancel Student Debt!

    For too long, Black people have been trapped in lifelong, impossible-to-repay student loans. The Chair of the House Committee on Education has a responsibility to “build an America where everyone can succeed.” Tell him it's time to eliminate student debt.
    Call Now

  • Demand California Pass SB 710 for Police Accountability

    Police unions are one of our biggest roadblocks to reform. SB 710 would require prosecutors who've taken donations from police unions to recuse themselves from cases involving cops. It's a crucial step towards real justice.
    Take Action

  • Google, Conduct a Racial Equity Audit!

    Last summer, Google pledged its support for Black people. Instead, they've blocked companies from using “Black Lives Matter” to tag videos while allowing ads on content tagged "White Power” or “White Lives Matter.” This is heinous. It's time for an audit of how Google's policies and practices affect Black people.
    Take Action

RECENT VICTORIES

  • Voting & Democracy

Facebook Removes Deceptive Trump Ad

Color Of Change once again held Facebook’s feet to the fire when it decided to run a misleading Trump re-election ad that implied it would take people to participate in the 2020 Census, but routed them to the “Make America Great Again” donation page instead. After we spoke out with tech accountability groups, Facebook reversed course and pulled the ad. Rashad is quoted in the Washington Post: “Going forward, harmful and misleading ads must be flagged in a pre-posting review process, not after they’ve hit hundreds, if not thousands, of news feeds.” Facebook currently has the most permissive and most damaging approach to political speech – allowing candidates to post misleading information and target specific audiences with it.

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  • Tech Justice

Facebook Holds Its First Civil Rights Audit

This year we’ve worked tirelessly to hold Facebook accountable – persuading them to conduct their first civil rights audit and pressing them to adopt stronger policies against white supremacist content. We’ve held dozens of meetings, drawing their attention to how the platform has been used to censor Black activists and allow ads that discriminate against Black people. The fight continues. But Facebook has begun restricting racial targeting in ads, removing posts by white nationalists, and taken down posts meant to suppress voting.

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  • Media Justice

COC Members Save Disney’s Black Princess

We persuaded Disney not to whitewash their popular Black character Princess Tiana. When we saw early drawings of Tiana from the sequel to Wreck-It Ralph, it was clear they had straightened her hair, thinned her nose, and lightened her skin. Our members spoke out and persuaded Disney to keep Tiana a beautiful Black princess – part of our ongoing work to improve representation of Black characters in film and TV and make sure all children see heroes who look like them onscreen.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

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January 10, 2021

‘Blatant Racism in Practice’: For Pinterest Whistleblowers, Settlement Is a Slap in Face

Fast Company talks about what the lawsuit against Pinterest reveals about how much more seriously Silicon Valley takes discrimination alleged by white women than Black women. Color Of Change’s Senior Campaigns Director Jade Magnus Ogunnaike is quoted. “This week, we saw, yet again, another large corporation display clear inequitable treatment of Black employees in Silicon Valley. Pinterest’s handling of Francoise Brougher’s lawsuit—paying out $22.5 million—compared to how the company practically ignored Ifeoma Ozoma and Aerica Shimizu Banks after they called out intense discrimination, is blatant racism in practice.”

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January 7, 2021

Tech’s Race Problem Is All About Power

Color Of Change President Rashad Robinson is quoted in this article about why big tech still remains so white and so reluctant to deal with the human rights repercussions of its work. Time and again, we see an industry whose products and working conditions contradict the industry rhetoric about changing the world for the better. Too often, experts say, workers from underrepresented groups, regardless of their numbers, aren’t in positions to effect real change at tech companies and face enormous structural barriers in trying to rise to the upper ranks. It’s not enough to just “have the right people in the room,” he says. “If we end up with diversity for diversity’s sake, that doesn’t actually change the nuances, the structures, the contours, and in particular, the rules.”

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January 7, 2021

AUDIO INTERVIEW: White Supremacy Is Baked Into Our Electoral System

This year’s elections show that that the deep, foundational biases of our democracy have come back to haunt us—again. In this conversation about representation, the electoral college, and how our votes get counted, Color Of Change President Rashad Robinson how barriers to casting and counting the votes of Black Americans have been “baked in” to our political system. “The majority of Americans and went to the polls and did not want Donald Trump to be president. And they elected someone that they do not necessarily love to get rid of Trump.” He says the electoral college was specifically designed to prioritize slaveowners in the South. “What Black people have had to do is win races with our hands tied behind our backs.”

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January 7, 2021

Far Too Little Has Changed with American Policing

This expose, by a human rights activist and filmmaker who made a documentary about the NYPD, talks about what it’ll take to really change the legacy of violence against Black people by police. Some of Color Of Change’s solutions–making officer misconduct records and disciplinary histories publicly accessible, creating a national registry of officers flagged for firing because of misconduct on the job, and responding to mental health crises with healthcare rather than police intervention–are centered. The Movement for Black Lives similarly proposes democratic community control of local, state, and federal law enforcement, giving the communities victimized by policing the authority to control budgets and hire, fire, and discipline officers.

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January 1, 2021

The Music Industry Needs to Change. Here’s their Roadmap.

This summer, the Recording Academy gave Color Of Change $1M, asking for their help in addressing racism and inequity in the music industry. Their solution is #ChangeMusic, a roadmap records labels, studios, production and promotion agencies can use to address a history of exploitation and devaluing Black people’s contributions. COC President Rashad Robinson is quoted, “In a year of uprising, sickness, and distance, music has been both a healing force and a call to action. It’s helped us process our pain and drive social change. This moment offers an unparalleled opportunity to take action… the music industry must tear down the barriers that have been up for far too long. #ChangeMusic is our first step.”

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December 29, 2020

Rashad Robinson Is Holding Corporations Accountable & Building Black Political Power

Forbes features Rashad Robinson as an innovative leader working to dismantle racism by tackling it from all directions. Going into the elections, Color Of Change stepped up efforts to stop voter suppression and reaffirm the right to vote. But in a year when economic and social inequalities between white and Black people gained global attention, the organization has been seizing the moment and building power for Black people in nearly every area from corporate accountability and economic relief during COVID-19 to how police are portrayed and racism is often rendered invisible on TV.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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