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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Support Black Athletes in Tokyo

    Download our 2021 Athletes and Activism Olympic Watch Party Toolkit. Learn more about the history of Black activism, our demands to get the International Olympic Committee to stop silencing Black athletes, and host your own watch party.
  • Support Black Women Athletes

    Sha’Carri Richardson & Brianna Rollins-McNeal should be going to Tokyo. But the US Anti-Doping Agency is invoking archaic “war on drugs” rules to suspend both women for marijuana use--in a state where it's legal--putting their careers in jeopardy.
  • Demand Biden Grant Clemency for 4,000 Elders!

    50k COC members spoke up and helped free Gwen Levi, a 76-year old grandmother and cancer survivor who was re-incarcerated after missing a phone call from her case manager. Let's free all elders on home confinement.
  • Companies Should Stand with Olympic Athlete Activists

    We are calling on corporate sponsors to stand up against the International Olympic Committee's Rule 50, which punishes athletes who raise their voice for change. We've come too far to tell Black athletes to “shut up and play.”
  • Facebook, Adopt Civil Rights Recs

    A year ago we persuaded 1,200 corporations to boycott advertising on Facebook for their failure to stop racism and white nationalist organizing on their platform. The company conducted a civil rights audit--but refuses to adopt most of the recommendations in it.
  • Tell Abbott, Pardon George Floyd

    A year's passed since George Floyd was murdered and there are STILL charges on the books against him in Texas—for allegedly selling $10 worth of drugs. We are calling on the TX Board of Pardons & Paroles and Gov. Greg Abbott to posthumously pardon Floyd.
  • The Time to Vote on H.R. 40 Is Now

    We need Congress to pass legislation addressing the impacts of slavery. With 190 co-sponsors and a vow to “study reparations,” there is unprecedented support for H.R. 40. The time to vote is now! Call your rep in Congress to move this bill forward.
  • Divest from NYPD & Invest in NYC!

    We are calling on New York City Council members to immediately reallocate $1B of the NYPD’s $10B operational budget back to communities in NYC. Black New Yorkers shouldn't have to live in fear of the police.
  • Tell Google to Conduct a Racial Equity Audit!

    Google was quick to issue statements of support for Black people following the murder of George Floyd, but their business practices tell a different story. They blocked ads tied to Black Lives Matter videos while allowing them for white nationalist groups.
  • Public Safety Is a Public Health Issue

    America's police-driven approach to public safety is not working, esp. not for Black communities. For years, activists urged us to rethink how we keep communities safe. Now US Rep. Cori Bush introduced the People’s Response Act to protect people. Tell your Representative to cosponsor it.
  • Tell Biden to Eliminate Student Loan Debt

    For too long, Black people have been trapped in lifelong, impossible-to-repay student loans. With the pandemic, people are struggling just to make rent and stay afloat. Now's the time for our president to cancel student debt.
  • Protect Our Right to Protest for Racial Justice

    Tell your governor to say no. 34 states are introducing 81 new punitive anti-protest bills to try to roll back the people power that led to the biggest leap for racial justice in generations. We can't afford to go backwards now.

RECENT VICTORIES

  • Voting & Democracy

Facebook Removes Deceptive Trump Ad

Color Of Change once again held Facebook’s feet to the fire when it decided to run a misleading Trump re-election ad that implied it would take people to participate in the 2020 Census, but routed them to the “Make America Great Again” donation page instead. After we spoke out with tech accountability groups, Facebook reversed course and pulled the ad. Rashad is quoted in the Washington Post: “Going forward, harmful and misleading ads must be flagged in a pre-posting review process, not after they’ve hit hundreds, if not thousands, of news feeds.” Facebook currently has the most permissive and most damaging approach to political speech – allowing candidates to post misleading information and target specific audiences with it.

  • social list opener
  • Tech Justice

Facebook Holds Its First Civil Rights Audit

This year we’ve worked tirelessly to hold Facebook accountable – persuading them to conduct their first civil rights audit and pressing them to adopt stronger policies against white supremacist content. We’ve held dozens of meetings, drawing their attention to how the platform has been used to censor Black activists and allow ads that discriminate against Black people. The fight continues. But Facebook has begun restricting racial targeting in ads, removing posts by white nationalists, and taken down posts meant to suppress voting.

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  • Media Justice

COC Members Save Disney’s Black Princess

We persuaded Disney not to whitewash their popular Black character Princess Tiana. When we saw early drawings of Tiana from the sequel to Wreck-It Ralph, it was clear they had straightened her hair, thinned her nose, and lightened her skin. Our members spoke out and persuaded Disney to keep Tiana a beautiful Black princess – part of our ongoing work to improve representation of Black characters in film and TV and make sure all children see heroes who look like them onscreen.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

October 20, 2020

Social Media Pounds Non-White Female Candidates, Researchers Find

A British think tank reports hate groups in the US have been using Facebook and Twitter to spread false and abusive information about vice presidential hopeful Kamala Harris and other minority candidates. The research is part of a larger story of how Facebook continues to undermine democracy and civil rights. COC Vice President Arisha Hatch says everyday racist and sexist groups use Facebook to spread lies about women of color running for office. According to the study, Representatives Ilhan Omar and Alexandria Ocasio-Cortez were targeted the most on Facebook.

  • social list opener
October 20, 2020

“This Does Feel Different”: As Support for Black Lives Matter Drops Off, Will Corporate America Stay the Course?

After police murdered George Floyd, the Black Lives Matter movement got unprecedented support, and companies were all about racial justice—there was more risk in remaining silent. But what happens as public support wavers? Arisha Hatch, Color Of Change’s vice president says she’s seen a “sea change” in how companies are racial justice issues, that they’ve got a new sense of obligation to move beyond rhetoric to real action. And it’s too late to turn back now.

  • social list opener
October 20, 2020

Proud Boys Website, Online Store Dropped by Web Host

The Proud Boys grew instantly famous when Trump was asked to denounce the white supremacist group and instead gave them a shout out on live TV. After we leapt into action, the group lost the host for their website and online store. “After a heads up from Color of Change, we notified one of our customers—a website hoster—who took action,” a Google Cloud spokesperson said. This is part of our ongoing work stop big tech from funding and enabling hate groups. Rashad Robinson is quoted, “Big Tech companies have the power and resources to take meaningful action, but instead turn to last-minute, knee-jerk reactions that often fail to prevent further violent harm or even death. When you allow hate groups to recruit, organize, and mobilize on your platform, it’s no longer a question whether your company cares about Black people—YOU DON’T.”

  • social list opener
October 15, 2020

Trump Targeting Black Voters in 2016 Shows Facebook’s Microtargeting Is a Danger to Democracy, experts say

New data shows the Trump campaign strategically launched ads on Facebook to deter Black people from voting through a process known as microtargeting. Microtargeting is broadly not regulated in the US. While Facebook claims to have addressed problems in how its platform was used in 2016, experts disagree. Dr. Jennifer Cobbe says, “Facebook talks a lot about bad actors misusing its platform, but the truth is that the biggest bad actor on Facebook is Facebook.” And Color Of Change President Rashad Robinson says Facebook’s actions are “too little too late for the millions of Black voters who were disenfranchised four years ago.”

  • social list opener
October 15, 2020

These 5 Leaders Are Transforming How America Works, Plays, and Invests

Rashad Robinson, and Color Of Change’s work to hold big tech companies accountable, is featured in Business Insider’s list of five leaders transforming America. COC’s membership has swelled from 1.7M people to 7M in 2020. Rashad is quoted, “When I have sat across the table with Mark Zuckerberg, and he has tried to defend the Daily Caller being a fact-checking news site, and Breitbart being a fact-checking site when they have advanced white nationalists, I have to say to him, ‘Then it’s hard to trust that you actually care about civil rights.”

  • social list opener
October 10, 2020

VIDEO: President Trump Refuses to Denounce White Supremacist Groups

Color Of Change President Rashad Robinson joined Way Too Early to recap the first presidential debate between Joe Biden and President Trump and Trump’s refusal to denounce white supremacist groups.

  • social list opener

Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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