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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Remind the World Who's on Trial: the Cop that Killed George Floyd

    As Derek Chauvin stands trial, his legal team is trying to divert blame and drag George Floyd's name through the mud. Don't believe them. There is NO EXCUSE for murder. #JusticeForFloyd now!
  • Black Patients' Guide to COVID-19 Vaccine Out Now

    Color Of Change teamed up Dr. Ruth Arumala to share best practices for combatting COVID-19 in the Black community. Get answers to your questions about the vaccine, distribution, and how to protect yourself.
  • NCAA It's Time to Pay Black Players

    Every March, the NCAA makes hundreds of millions off the unpaid labor of Black college athletes. While they put their health on the line for free during COVID-19, NCAA staff and coaches make a killing. It's time to support the College Athletes Bill of Rights!
  • Congress, Hold Abusive Cops Accountable

    In the 1960s, the Supreme Court created qualified immunity and limited civilians’ right to sue police officers for excessive force. Murder after murder, they get off -- we get no justice. But Congress can end it and protect Black people.
  • Break Up Big Tech!

    For years, we’ve wondered why Google, Facebook, and Twitter won’t stop promoting the kinds of conspiracy theories that led to the attack on the Capitol. The reason? Their platforms are built to foster engagement and growth--at ALL costs. It's time for legislation.
  • Tell Congress to Eliminate Student Debt

    For too long, Black people have been trapped in lifelong, impossible-to-repay student loans. With the pandemic, people are struggling to make rent and stay afloat. Now's the time to cancel student debt.
  • Investigate the Rochester PD Now

    Sign our petition and make a short video demanding the DOJ investigate the RPD. Rochester police murdered Daniel Prude, maced a 9-year-old Black girl, and these same officers were involved in brutality against Black people. We deserve a federal investigation!
  • Biden, Give Clemency to 100 Black Women

    It's no secret that Black women are the fastest-growing population in prison. We're asking President Biden to use his power to release 100 Black women who are elderly, seriously, terminally ill, or have already served more than 10 years.
  • The Black Patient's Guide to COVID-19 - Vol 2

    FACT: Black people have been disproportionately affected by the pandemic. That's why we made the Black Patient's Guide to COVID-19 Volume 2.


  • Media Justice

RCA Drops R. Kelly

For decades people in the music industry turned a blind eye to R. Kelly’s blatant sexual and emotional abuse of women and girls. We teamed up with dream hampton to promote and elevate her docu-series Surviving R. Kelly, which was streamed 25M times – then went after RCA, successfully pressuring them to drop R. Kelly from their label. This sends a message to all artists and record labels – you can no longer profit off of abusers and hold out artists who exploit women and girls as cultural icons.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


September 2, 2020

Seven Years of Toil: Inside Color Of Change’s Fight to Fix Big Tech

Protocol features Color Of Change’s work since 2013 — led by Arisha Hatch, Rashad Robinson and Brandi Collins-Dexter — to hold tech companies accountable for racist propaganda, misinformation, and letting algorithms put sensationalism and profits above people of color. Since George Floyd’s killing and the nation’s reckoning on racial justice and the organization’s role in organizing #StopHateForProfit, a $7B ad boycott, the stakes have gotten higher. Color Of Change has a seat at the table with execs at the big tech companies. But are they ready to take responsibility for their inaction?

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September 1, 2020

‘Not Racist’ Is Not Enough: Putting In The Work To Be Anti-Racist

Color Of Change made NPR’s list of steps you can take to combat racism. Tip #4, “Find local organizations involved in anti-racism efforts – preferably led by people of color – and help uplift their ideas” comes from Color Of Change’s Vice President Arisha Hatch. She says learning to uplift non-white voices – even those who may disagree with you – is important for white people. “Part of being an ally and part of letting go of privilege is, I think, putting yourselves in situations where you may be uncomfortable. You may have a different idea, but…you’re actively working to support organizers and activists who have been thinking about these systemic problems for generations.”

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August 30, 2020

Facebook Initially Failed to Remove a Kenosha Militia Page Despite Complaints

Yet again, Facebook is under fire for letting people incite violence on its platform. The company didn’t respond when users sounded the alarm about a militia group issuing a “call to arms” online before the violence in Kenosha, Wisconsin, which left two people dead. Facebook told users the page didn’t meet its criteria for removal but ended up taking down the page — after armed militias took to the streets. “This crisis of hate-fueled violence requires immediate, drastic action from Facebook and all other platforms on which these groups gather,” says Color Of Change President Rashad Robinson. “Facebook’s superficial policy changes mean nothing when they aren’t enforced.”

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August 29, 2020

‘Enough Is Enough’: After the Shooting of Jacob Blake, Players Demand Action

Four days after a Kenosha, Wisconsin police officer shot Jacob Blake 7 times in the back, the Milwaukee Bucks chose not to take the floor for a playoff game. Color Of Change President Rashad Robinson commented, “The team is absolutely right” to demand leaders in Wisconsin “actually prosecute and hold police accountable. At the state and the federal level, we need to end qualified immunity. We actually need to seriously deal with the swollen police budgets and the militarization of police. And that money should be divested and invested in things that we know keep people safe and make communities whole.”

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August 28, 2020

Emmys 2020: Black Performers See Rise but Ballot Is Far From Truly Inclusive

There’s a disparity among nominees of color on the Emmy ballot this year, which reflects a disconnect within the industry at large. Though more Black performers are being nominated, people of color still account for less than 15% of the writers and directors nominated. Color Of Change President Rashad Robinson is quoted on the ways the industry has yet to let non-white people have decision-making power. “We can’t mistake presence for power. Power is the ability to change the rules.”

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August 28, 2020

Kenosha Shooting: Petition Calls For Firing Of Police Officers Who Shot Jacob Blake

BET covers our #JusticeForJake campaign after the announcement from the Wisconsin Department of Justice that the officers involved in the shooting had been placed on administrative leave, not fired or charged. The facts are clear. Jake Blake broke up a fight. He walked away and headed to his car. As he entered his car, an officer grabbed his shirt to hold him in place and shot him 7 times in the back in front of his children.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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