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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Join Our Miami Children's Carnival

    On Saturday July 30 at noon, we'll hold our Miami children's carnival, bringing Black joy & Black history to our communities -- creating a space where young people can express themselves and lean into their unique power. We'll talk about cultivating joy, community, and the fight for justice. Space is limited so RSVP now!
  • Corporations, Don't Fund Abortion Bans!

    Since Roe v. Wade, we've seen a slew of laws banning abortion before most people even know they're pregnant. Studies suggest that if abortions were banned everywhere, the Black maternal mortality rate would double. Corporations including CVS, Nike, Citigroup, Coca-Cola, and Uber have donated millions to groups leading the attack. #DefundAbortionBans
  • Big Tech, Don't Criminalize Women!

    The end of Roe v. Wade affects our privacy. Facebook, Amazon, and Apple collect data on searches for abortion clinics and pregnancy symptoms -- which they could be required to hand over. Tech companies need to make sure they're not accomplices in criminalizing people seeking abortions & halt collection of private data now.
  • Demand Justice For Jayland Walker

    More than 1,000 people have been killed by police this past year. The latest is Jayland Walker, a 25-year-old Black man brutally executed by police in Akron, Ohio. He was shot 60x during a routine traffic stop. Help us as we join Jayland's family in demanding accountability for his senseless death.
  • Tell DAs: Abortion Is Healthcare

    Now that the Supreme Court has overturned Roe v. Wade, we'll see abortion bans in at least 26 states. Pregnant women's bodies will become sites for policing, but we can fight back. District Attorneys decide who gets charged with a crime. Tell yours to use their power to keep law enforcement out of health decisions.


  • Voting & Democracy

Facebook Removes Deceptive Trump Ad

Color Of Change once again held Facebook’s feet to the fire when it decided to run a misleading Trump re-election ad that implied it would take people to participate in the 2020 Census, but routed them to the “Make America Great Again” donation page instead. After we spoke out with tech accountability groups, Facebook reversed course and pulled the ad. Rashad is quoted in the Washington Post: “Going forward, harmful and misleading ads must be flagged in a pre-posting review process, not after they’ve hit hundreds, if not thousands, of news feeds.” Facebook currently has the most permissive and most damaging approach to political speech – allowing candidates to post misleading information and target specific audiences with it.

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  • Tech Justice

Facebook Holds Its First Civil Rights Audit

This year we’ve worked tirelessly to hold Facebook accountable – persuading them to conduct their first civil rights audit and pressing them to adopt stronger policies against white supremacist content. We’ve held dozens of meetings, drawing their attention to how the platform has been used to censor Black activists and allow ads that discriminate against Black people. The fight continues. But Facebook has begun restricting racial targeting in ads, removing posts by white nationalists, and taken down posts meant to suppress voting.

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  • Media Justice

COC Members Save Disney’s Black Princess

We persuaded Disney not to whitewash their popular Black character Princess Tiana. When we saw early drawings of Tiana from the sequel to Wreck-It Ralph, it was clear they had straightened her hair, thinned her nose, and lightened her skin. Our members spoke out and persuaded Disney to keep Tiana a beautiful Black princess – part of our ongoing work to improve representation of Black characters in film and TV and make sure all children see heroes who look like them onscreen.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


April 24, 2021

What Derek Chauvin’s Guilty Verdict Means for the Future of Policing

CBS News explore what Chauvin’s historic conviction could mean for the future of policing and America’s commitment to reform. Many activists say the verdict would not have been possible without historic massive protests, which seriously shifted public opinion about police violence and abuse against Black people. Color Of Change President Rashad Robinson is quoted, “It’s not the verdict that creates change — it was change that created this verdict. I think the legacy of this trial is the proof that movements can work, community organizing and nonviolent action can work. So we have to learn from that and commit to taking this to the next level.”

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April 22, 2021

Fixing Policing Is a Long, Hard Slog

This NY Daily News article explains why it’ll take more than one conviction or a few reforms to transform policing and keep Black people safe. Changing police culture and creating real accountability is going to take the help of district attorneys according to Rashad Robinson, president of Color of Change. “There are 2,400 district attorneys all around the country; 80% of them run unopposed. Ninety percent of district attorneys right now are white. If we’re going to do any work to actually bring about true safety and justice, we have to change the policies, we have to change the practices, and we have to change the personnel. And that means that we have to build political power in order to achieve it.”

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April 22, 2021

After Chauvin’s Guilty Verdict: A Trial for American Policing, the Struggle for Public Trust Begins Anew

While Derek Chauvin was standing trial, new images of fatal police encounters, unjustly killing Black people in Chicago, Minnesota, and Ohio competed with the now-familiar video of George Floyd pleading for his life. Color Of Change President Rashad Robinson is quoted about what, if anything, can build trust in policing and how Color Of Change’s 7M members will continue to fight for true change. “When you amplify our message of justice and equity, decision makers take notice; when you stop funding police and their enablers, heads turn; and when you use your power to demand systemic change, Black people will be safe in our country.”

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April 15, 2021

VIDEO: Why Policing’s ‘Bad Apple’ Argument Has to End with Derek Chauvin

Color Of Change President Rashad Robinson appeared on MSNBC to discuss police reform. While Minnesota prosecutors broke “blue wall” of silence by having police testify against Derek Chauvin at his trial, these police witnesses are still resisting real accountability, he explains. In essence what the “bad apple” defense is doing is defending the policing establishment by acting like Chauvin is an outlier, whereas he is representative of what’s wrong with police departments across the country. “This is a systemic issue so it demands a systemic solution… Derek Chauvin just did what he did that day with his hands in his pockets, his sunglasses on, and we’re expected to believe this wasn’t part of an unwritten culture of a police department where Derek Chauvin had repeated violations, repeated complaints and nothing was done. This is what we see time and time again.”

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April 11, 2021

The Testimony by Police Brass at Derek Chauvin’s Trial Is Unprecedented

An unprecedented lineup of law enforcement officers, including the Minneapolis police chief, took the stand at the murder trial of Derek Chauvin, denouncing his behavior. As rare as it is for police-involved deaths to lead to a criminal trial, let alone a conviction, high up cops coming forward to testify against one of their own is even rarer. The piercing of the “blue wall of silence” is noteworthy. But it’s too soon to say whether this will chip away at the deference given to police in cases. Color Of Change President Rashad Robinson is wary. He believes Minneapolis police are using a “bad apple strategy” to separate the department from Chauvin rather than addressing the systemic issues fueling police brutality. “Derek Chauvin saw cameras in his face and did not flinch because this is policing in America.”

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April 10, 2021

The Death of George Floyd Reignited a Movement. What Happens Now?

Last summer, calls for racial justice penetrated every aspect of America on a scale not seen since the civil rights movement in the 1960s. Derek Chauvin’s conviction on two counts of murder earlier this month brought solace to activists. But for many Black Americans, real change feels elusive, as killings of Black men by police have continued. Color Of Change President Rashad Robinson puts the verdict in perspective. “We will forever look back at this moment in American history. George Floyd’s death created a new energy around making changes, though it’s not clear how lasting they will be. His death pushed racial justice to the forefront…. But we must remember this is about making Chauvin accountable and making systemic changes.”

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