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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Protect Body Positive Black Idols

    Popular trainer Jillian Michaels has been making headlines, for attacking Lizzo in a familiar racist way. For too long doctors and fitness experts have used weight as a proxy health – shaming Black women with larger bodies. But we can demand better.
  • Close Parchman Prison in Miss.

    We're calling on Governor Reeves to fix conditions at Mississippi's oldest prison or close it. 7 people have been murdered in their cells, there’s mold and rodents, 5 men sleeping on a floor, no working toilets. For too long, the problems at Parchman have been ignored.
  • Stand for Justice, Not Fear

    Prosecutors and police are launching campaigns to stoke fear and roll back the real progress we've made on ending money bail, restoring the right to vote, and decriminalizing marijuana. See what we're doing to hold onto these wins.
  • Athletes Have the Right to Speak Out

    The International Olympic Committee just adopted a new policy to silence Black athletes during the Summer Olympics. It would ban athletes from kneeling, raising their fists, wearing signs or armbands. Stop telling athletes to “shut up and play.”
  • Be Counted in 2020

    Black people are one of the least accurately counted populations in the US, which hurts our ability to get funding, programs, and representation in Congress. See what we're doing to make sure we're counted in next year's Census.
  • 400 Yrs Since Slavery, Black People Are Still Not Free

    Freedom shouldn't come down to how much money you have. Help us push prosecutors to end money bail and transform the criminal justice system.


  • Criminal Justice

Holding Central Park 5 Prosecutor Accountable

Far too often, prosecutors prioritize conviction rates over the truth, ruining the lives of innocent Black and Brown people. Linda Fairstein prosecuted the Central Park Five, coercing confessions and wrongfully convicting five boys from Harlem for a brutal rape they knew nothing about. They spent years in prison before being exonerated. We went after Fairstein and persuaded Simon & Schuster to stop publishing her popular crime novels, telling the company it can’t profit off someone who reinforces racist ideas of crime and justice.

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  • Criminal Justice

Google Bans Bail Ads

Color Of Change has been working to end money bail, which is one of the largest drivers of incarceration of Brown and Black people. People should never be locked up simply because they can’t afford to pay bail. We’ve gone after the predatory bail bonds industry, partnering with Jay-Z on a video, publishing an op-ed in the New York Times, and successfully pressing Google to pull its ads for bail. This makes it harder for bail agencies to exploit people and sets a new norm that major companies should steer clear of those profiteering from mass incarceration.

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  • Media Justice

RCA Drops R. Kelly

For decades people in the music industry turned a blind eye to R. Kelly’s blatant sexual and emotional abuse of women and girls. We teamed up with dream hampton to promote and elevate her docu-series Surviving R. Kelly, which was streamed 25M times – then went after RCA, successfully pressuring them to drop R. Kelly from their label. This sends a message to all artists and record labels – you can no longer profit off of abusers and hold out artists who exploit women and girls as cultural icons.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by more than 1.5 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


November 8, 2019

OP-ED: I’m Happy to Boycott Chick-fil-A – But that Doesn’t Make Popeyes Progressive

Rashad’s latest column in the Guardian breaks down why it’s a mistake to assume that Popeyes, or any corporation, is truly a part of our movement for fair wages, fair treatment of workers, racial justice and equality. “Corporations use woke’ness like they use blackness and everything else: to them it’s a commodity, to be used if it helps turn a profit and discarded if it does not.”

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November 8, 2019

Black Census Project Shows You Can’t Take Black Voters for Granted

The inaugural Black Census Project found that many Black Americans don’t think politicians care much about their issues and communities. The project and its supporters — from Black Lives Matter found Alicia Garza to Color Of Change President Rashad Robinson — plan to change that.

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November 5, 2019

Civil Rights Leaders Dine with Zuckerberg, Press Him on Facebook’s Political Ads

Rashad Robinson reports back on a meeting between civil rights leaders and Facebook CEO Marc Zuckerberg. Voter suppression in the 2020 elections was one of the main topics of discussion. Robinson says they pressed Zuckerberg on Facebook’s political ad policy and ways it could undermine recent progress to reign in hate speech and misinformation on the site.

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October 2, 2019

White Ex-Officer’s Guilty Verdict Stuns Some Black Advocates

Racial justice advocates across the country celebrate after a Dallas jury convicted police officer Amber Guyger for shooting and killing her Black neighbor Jean Botham in his home after she supposedly mistook his apartment for her own. This was a rare example of an officer being held responsible for taking an unarmed Black person’s life. Rashad is quoted, “We have a long history in this county of white women’s tears and fear being an excuse for harming and killing Black people.”

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October 2, 2019

Color Of Change Demands Comcast Withdraw Supreme Court Challenge to Civil Rights Act of 1866

Our campaign to pressure Comcast to stand by its Black customers and pull support from the DOJ’s challenge to our country’s oldest civil rights protections is discussed here. “Without this landmark legislation, grounds of racial discrimination in business matters will be lost in legal technicalities, causing tremendous harm to Black people.”

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October 1, 2019

PROFILE: An Activist for a Young Generation

Our very own Rashad Robinson is profiled in this piece on how COC is using traditional civil rights movement tactics alongside a new media savvy to take on big tech companies — and change some of their worst policies and practices harming Black people.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.4M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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