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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • VOTE Early, by Mail, or in Person: The Future Depends on Us

    We mobilized celebrities from Magic Johnson to Boris Kodjoe to remind us all to reclaim our power this election season. Text VOTING to 55156 to make your plan today.
  • Employers: Support Workers' Right to Vote

    Hourly workers face a difficult decision every election - vote or work. In Black areas prone to voter suppression, wait times can be hours. And this year is especially tough. This election matters. Our votes matter. Let's act like it.
  • Protect Black Voters with the HEROES Act

    This year is different. Between COVID-19 and constant violent rhetoric targeting Black people and mail-in voters, we need Congress to take a stand and fund states in need. It's a matter of protecting our health and our democracy.
  • Tell Congress: Save the US Post Office

    Join us in making sure Congress protects the USPS. It's an essential part of the infrastructure that lets people vote, bank, receive medicine and food safely during pandemic. This is an economic justice, a racial justice, and a voting rights issue.
  • PayPal, Stop Helping White Nationalists

    White supremacists are using PayPal to fundraise for Kyle Rittenhouse, the man who killed 2 protestors in Kenosha WI. We can't let PayPal keep funneling money to hate groups and ignore the ways their platform is being used.
  • Telling the Right Story on Race During COVID-19

    Black people aren't vulnerable. We're under attack -- by the systems that consistently deny us affordable housing, healthcare, and livable wages. Racism is America's real "preexisting condition." Learn how we're organizing for change.
  • Tell Facebook to Stop Fueling White Supremacy!

    After 5 years trying to get Mark Zuckerberg to stop hate online, Facebook is still allowing white nationalist groups to recruit new members and incite violence. In Kenosha, they were alerted before the shooting and chose not to act. This can't continue.
  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.


  • Tech Justice

Twitter Bans Hate Content & Permanently Bars KKK Founder David Duke

After a year of consistent pressure by Color Of Change members, Twitter agreed to a new policy banning hate speech and permanently suspending Ku Klux Klan founder David Duke from the platform. Duke repeatedly violated Twitter’s rules against promoting violence against people based on race, religion, or ethnicity. He used social media to spread his message of white supremacy, regularly insulting and threatening Black people, Jewish people, women, and LGBTQ people. We will continue to work with Twitter to make sure they fully enforce their new “no hateful conduct” rules — to keep hateful rhetoric online from fueling real-world violence and to crack down on misinformation around the upcoming elections and COVID-19.

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  • Tech Justice

#StopHateForProfit Coalition Leads $7B Advertising Boycott Against Facebook

For years, Color Of Change has demanded Facebook stop hate speech, calls to violence, racist lies, and housing discrimination on its platform. We’ve pressed Facebook to do more to protect Black people online and pushed them to release a civil rights audit of their practices. But they continue to put profits above people. So we joined with the NAACP, Anti-Defamation League, and several other justice groups to launch #StopHateForProfit. Together we’ve persuaded more than 200 major corporations to pull $7B in advertising from Facebook during the month of July. And we’re just getting started. With the lies Trump continues to spread about voting fraud, the calls for violence against protestors, and the implications for November’s elections and the pandemic in allowing misinformation to spread, we simply have too much at stake. 

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  • Tech Justice

AirBNB Launches Project to Expose & Reign in Discrimination on its Platform

After a year of Color Of Change working with AirBNB to address housing discrimination online, the company has launched Project Lighthouse—an initiative to expose, track, and stop discrimination by people renting or reserving apartments on their site. Its goal is to figure out how names and profile photos create a perception of a person’s race, then use that information to develop new features that ensure people of color are treated fairly and equally on AirBNB. The company plans to create a tech team whose job is to fight bias, have hosts confirm reservations before seeing guests’ photos, and recruit more people of color to host. AirBNB also set new benchmarks for increasing the number of people of color on their staff and Board of Directors to boost diversity there. 

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


September 20, 2020

Regina King, Zendaya Emmy Wins Highlight Historic Year for Black Actors

After an unprecedented number of Black performers received Emmy nominations this year, a record number of Black performers took home trophies. Color Of Change’s President Rashad Robinson is quoted: “I don’t want to discount what it means for Black performers to be recognized in ways that they should be. But we can’t mistake presence for power. Power is the ability to change the rules. It’s like, ‘Oh we’re going to do something for this community this year,’ but even the act of doing something for someone else creates who is mainstream and who is [on the] margins — who is inside and who needs to be let in.”

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September 15, 2020

Not So White Emmys: A Blip, or Real Progress on Diversity?

From Insecure’s cast of Black women to the Muslim-American star of Ramy, 2020’s Emmy nominations are an unprecedented show of recognition for people of color on TV. Color Of Change President Rashad Robinson is quoted on how nominations open doors for other Black, Asian, and Latino actors and shape perceptions in the real world. “What these awards represent is the industry’s way of letting people in, of creating access to jobs and opportunities. It dictates the stories we get to see in the world about who we are, and that has deep implications on the unwritten rules about how we are treated.”

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September 10, 2020

Election Night Simulation: What Happens In A Contested Election?

Color Of Change Vice President Arisha Hatch helps tease out Election Night scenarios and explain how activists are preparing for Trump to falsely and prematurely declare himself winner. See what we’re doing to make sure people can vote safely, our votes are counted, and social media companies know they’ll be held accountable for spreading misinformation or aiding and abetting Trump’s illegitimate power grabs. Watch the full video at–AED0Y

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September 4, 2020

Only 7% of People Behind Bars Have Access to Soap & Basic Necessities to Stop COVID-19

Common Dreams covers Color Of Change’s and Essie Justice’s new report on the impact of the pandemic on incarcerated people and people with incarcerated loved ones. What we found is horrifying: COVID-19 is spreading rapidly in prisons and jails because of lack of healthcare and access to necessities like soap and disinfectant. The report calls attention to the harm Black women are enduring as the pandemic has aggravated the financial insecurity, childcare responsibilities, isolation, and physical and psychological stresses. We surveyed more than 700 people in 45 states: 62% of respondents said their loved ones behind bars are scared they will lose their lives to COVID 19. Read the report at

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September 2, 2020

Seven Years of Toil: Inside Color Of Change’s Fight to Fix Big Tech

Protocol features Color Of Change’s work since 2013 — led by Arisha Hatch, Rashad Robinson and Brandi Collins-Dexter — to hold tech companies accountable for racist propaganda, misinformation, and letting algorithms put sensationalism and profits above people of color. Since George Floyd’s killing and the nation’s reckoning on racial justice and the organization’s role in organizing #StopHateForProfit, a $7B ad boycott, the stakes have gotten higher. Color Of Change has a seat at the table with execs at the big tech companies. But are they ready to take responsibility for their inaction?

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September 1, 2020

‘Not Racist’ Is Not Enough: Putting In The Work To Be Anti-Racist

Color Of Change made NPR’s list of steps you can take to combat racism. Tip #4, “Find local organizations involved in anti-racism efforts – preferably led by people of color – and help uplift their ideas” comes from Color Of Change’s Vice President Arisha Hatch. She says learning to uplift non-white voices – even those who may disagree with you – is important for white people. “Part of being an ally and part of letting go of privilege is, I think, putting yourselves in situations where you may be uncomfortable. You may have a different idea, but…you’re actively working to support organizers and activists who have been thinking about these systemic problems for generations.”

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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