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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Stop Hate for Profit: Join our Facebook Boycott

    After years of being told it has a problem, Facebook is still failing to stop racist and violent speech from spreading on its platform. So Color Of Change and 8 other justice groups convinced companies to pull $7B in advertising so far.
  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
  • Fire the Officers who Killed Breonna Taylor

    Because of your outcries for #JusticeforBre, the FBI has announced an investigation into the murder of Breonna Taylor. But that is not enough. Louisville's Mayor Greg Fischer needs to fire the officers now!
  • Cop Shows Normalize Violent Abusive Policing

    Our newest report reveal how law 'n order dramas mis-represent the realities of prisons and policing & the writers are overwhelmingly white. It's time for TV shows that tell the whole truth.
  • Hold Your Local Prosecutor Accountable

    Prosecutors are the most powerful people in the criminal justice system. To protect our communities, we need to start holding these elected officials accountable before another tragedy occurs.
  • #JusticeforFloyd: Charge the Officers with Murder

    On May 25, George Floyd was murdered in broad daylight by Minneapolis police. Officers held their knee on his neck. Bystanders pleaded with them to let Floyd go as he gasped “I can’t breathe.” Help us get justice.
  • Demand Justice for Ahmaud Arbery

    25-year-old Ahmaud Arbery was jogging near his home in Georgia when he was chased, shot, and killed. His death is like a modern-day lynching. A grand jury will hear his case on June 2. We're demanding the two DAs who obstructed his case resign now.
  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.
  • Protect Black-owned Businesses

    Too many Black businesses have been locked out of federal coronavirus relief funds. Nearly half say they'll only be able to stay afloat for 6 months. Congress is working on the PPP, the financial relief program for small business owners. Let's make sure they include us.
  • Get Counted in the 2020 Census!

    There is a disturbing history of Black people being undercounted. Those who suppress the votes of our communities are working hard to keep us from participating in the Census too. And when we’re undercounted, our communities get underfunded and underserved. But together we can change things.


  • Criminal Justice

GoFundMe Takes Down Pages to Raise Money for Ahmaud Arbery’s Killers

In the wake of Arbery’s brutal murder, we did some research and found 26 pages on GoFundMe dedicated to raising money in defense of his killers, the McMichaels. Color Of Change immediately called GoFundMe out on Twitter, reached out execs at the company, and the media. GoFundMe agreed to take down the pages within an hour. This is part of our ongoing work to make sure tech platforms don’t funnel money to white nationalist and hate groups. Companies must take a side when it comes to stopping racist violence and cannot give murderers a platform to profit. Ahmaud, who was 25 years old, Black, and simply out for a run in his neighborhood, was unarmed when the McMichaels chased him down and shot him. 

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  • Coronavirus Response

Twitter Clamps Down on Theory that “Black People Can’t Get COVID-19”

Color of Change persuaded leaders at Twitter to adopt new policies to ensure the accuracy of COVID-19 information on the site after Blue-check users were posting dangerous (and scientifically debunked rumors) that Black people were immune to the virus or would recover quickly if they caught it. This misinformation was getting thousands of retweets. COC Campaign Director Brandi Collins-Dexter explains, ”tech companies must assume responsibility for the content on their platforms. Not only does our democracy depend on it, but now our safety does too.” After we called them out, Twitter pulled the tweets and agreed to review the accounts of those spreading these lies to better protect people of color. 

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  • Coronavirus Response

Preserving Access to Healthy Food for Black in the Pandemic

Black people disproportionately live in “food deserts” where healthy produce and meat are hard to come by. And during the pandemic, getting access to safe high-quality food is even harder though it’s one of the best ways to stay healthy. After a Color Of Change member in Los Angeles launched a campaign on OrganizeFor, Capri Retail Services agreed to reopen its Crenshaw Farmers Market, serving a Black neighborhood without many other good options.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 1.7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


June 10, 2020

‘No Justice, No Peace’: Protesters Set Fires in Wake of George Floyd’s Death

Minneapolis protests boiled over as protesters got inside an MPD building, setting it on fire and forcing officers to evacuate. Scott Roberts, COC’s Director of Criminal Justice Campaigns is quoted, “The people of Minneapolis are not just protesting the public execution of George Floyd; they’re fighting for their lives. Mr. Floyd’s death — in addition to the recent deaths of Ahmaud Arbery and Breonna Taylor — is yet another reminder of American law enforcement’s toxic tradition of abuse, negligence, violence, and discrimination toward Black people.”

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June 4, 2020

Too Little Has Changed About American Policing in the Last Few Decades. It’s Time for Something Different.

In the wake of George Floyd’s death, incremental police reforms are insufficient. What we need is a plan to fully transform law enforcement. Some of Color of Change’s demands include making officer misconduct records public, creating a national registry of officers recommended for termination for misbehavior, and responding to mental health crises with healthcare rather than police interventions.

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June 4, 2020

Black Lawmakers, Advocates And Community Pushing For Police Reforms

This article talks about how social justice groups are coming together after the death of George Floyd. Color of Change has been supporting local bail funds for protestors, and focusing on getting GoFundMe campaigns for killer cops, like Derek Chauvin in Minnesota, taken down. The entire civil rights community called for a National Day of Mourning on Thursday, June 4, the day of Floyd’s funeral.

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June 3, 2020

Does Your Local Prosecutor Hold Police Accountable? This Site Will Tell You

You can’t curb police brutality or change the justice system without addressing the role of prosecutors. That’s why Color Of Change created the first national directory for people to find their prosecutor. Rashad Robinson is quoted, “People’re seeing what’s happening on TV, they’re outraged by it, they’re upset. Yes, you want to get justice for George Floyd, Breonna Taylor, Ahmaud Arbery, and everyone else. But the thing I want to say to people is that you more than likely live in a place where you have an elected prosecutor who does not hold police accountable.”

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June 1, 2020

George Floyd Was Murdered. We Must Not Be Silent—Here’s How to Help

George Floyd is yet another reminder of the racism that is embedded in our country. Let’s not forget Ahmaud Arbery, Breonna Taylor, and the countless other Black people who are killed on a daily basis. Here’s what you can do. Call Minneapolis DA Mike Freeman and email Minnesota officials demanding that all four officers be charged. And text “FLOYD” to 55156 to join the 3M+ people who have already signed Color of Change petition demanding justice.

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June 1, 2020

Crime TV Series Distort Your Understanding of Law Enforcement, Survey Says

As police violence erupts, it’s an opportune moment to revisit Color of Change’s landmark report about cop dramas on TV, released at Sundance earlier this year. “Normalizing Injustice” reveals that crime shows, which often enlist police officers as consultants, present cops as complex, nuanced, and heroic — often bending the truth about the criminal justice system and legitimizing racist policing.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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