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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Music to Make Your Juneteenth Memorable

    This Juneteenth, celebrate with a free mix from DJ Tay paying homage to the Black experience. It's 98 minutes of Black history, Black joy, and Black liberation that pairs perfectly with some of the digital events we'll be hosting.
  • Divest from NYPD & Invest in NYC!

    We are calling on New York City Council members to immediately reallocate $1B of the NYPD’s $10B operational budget back to communities in NYC. Black New Yorkers shouldn't have to live in fear of the police.
  • Companies Need to Stand with Olympic Athlete Activists

    We are calling on corporate sponsors to stand up against the International Olympic Committee's Rule 50, which punishes athletes who raise their voice for change. We've come too far to tell Black athletes to “shut up and play.”
  • Biden, Protect Black Migrants

    The Biden Administration has sent 1,300 Haitian migrants including babies and pregnant women back to Haiti during a violent political crisis. Many more have been locked in cages in detention centers. For years the U.S. backed Haiti's dictatorship. We can't turn our back on Haitians now.
  • Tell Google to Conduct a Racial Equity Audit!

    Google was quick to issue statements of support for Black people following the murder of George Floyd, but their business practices tell a different story. They blocked ads tied to Black Lives Matter videos while allowing them for white nationalist groups.
  • Congress, Act to End Gun Violence

    Guns were the leading cause of death in 2019 for young adults 20-24, accounting for more the deaths of young Black men. We need Congress to act to protect communities targeted by gun violence. We’re calling on Congress to pass the American Jobs Plan.
  • Tell Biden to Eliminate Student Loan Debt

    For too long, Black people have been trapped in lifelong, impossible-to-repay student loans. With the pandemic, people are struggling just to make rent and stay afloat. Now's the time for our president to cancel student debt.
  • Stand with Justice for Greenwood!

    Tulsa’s leaders repeatedly denied reparations to the descendants and survivors of the Tulsa Race Massacre. Now, on the 100th anniversary, the Centennial Commission and city received $30 million for its celebration. We're demanding they give 80% to those still waiting for justice.
  • Protect Our Right to Protest for Racial Justice

    Tell your governor to say no. 34 states are introducing 81 new punitive anti-protest bills to try to roll back the people power that led to the biggest leap for racial justice in generations. We can't afford to go backwards now.

RECENT VICTORIES

  • Tech Justice

Twitter Adds Protections Based on Race & Ethnicity to Its Content Policy

In another win towards stopping the spread of hate online, Twitter announced it will expand its “dehumanization content policy” to protect people based on race, ethnicity, national origin, and caste. This move reflects the power of Color Of Change members and the Change the Terms coalition, which met with Twitter executives in 2018 and have been pushing the company to take a stronger stance since. It’s a huge step towards protecting Black social media users and getting rid of racist and violence-inciting tweets. Until now, Twitter has been slow to reign in far-right extremists, letting misinformation around the elections to spread. Going forward our focus will be on ensuring that Twitter enforces the new policy. Examples of the kind of content that will now be banned can be found here.

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  • Criminal Justice

Incarcerated People Fighting Wildfires Finally Eligible for Jobs When They Get Out

For decades, our country has unfairly relied on prison labor — and nowhere is this more obvious than in California, where thousands of people behind bars help fight fires each fall, risking their lives for $1 an hour. In response to a Color Of Change campaign, California Governor Gavin Newsom just signed an order expunging felonies off firefighters’ records. This means that people who fight fires while incarcerated can now join the firefighting ranks and build a real career based on their training and experience once they’re out. It’s high time we end discrimination against formerly incarcerated people, and stop erecting barriers to jobs, housing, and full participation in society. And we will continue our fight to make sure incarcerated firefighters are fully compensated and valued for their work.

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  • Criminal Justice

Rochester’s Police Chief Resigns as Quest for #JusticeforDaniel Continues

Our campaign seeking justice for Daniel Prude, a 41-year-old Black man in need of mental health help who was killed by cops in March is gathering steam. Rochester’s police chief and deputy police chief both resigned after body camera footage was released showing what we all knew: Daniel should be alive today. For a week straight, organizers held protests and 77,000 COC members spoke out demanding the officers be fired, charged, and the city changes how it responds to mental health crises. Daniel’s brother had called police for help, explaining he was a threat to no one but himself. Instead, they brutalized Daniel and knelt on his back ’til he couldn’t breathe. We will not relent. Our quest for justice continues as we press Rochester’s mayor and city council to pass legislation that requires medical professionals — and not armed cops — to respond to medical calls.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

February 3, 2021

For Black Pioneers Harris and Obama, Different Times Mean Different Approaches on Race

While Barack Obama campaigned for president in 2008 with explicit advice from his inner circle to downplay anything “that might be labeled racial grievance” or would emphasize him as a “the Black candidate,” things are different now. A dozen years later, Kamala Harris is able to lean harder into her public identity as a Black woman taking her place as second-in-command in an administration that has made closing the racial wealth gap one of its policy pillars. Color Of Change Chief of Campaigns Arisha Hatch is quoted. “Both of them are candidates that act as translators on race. We’re just in a different place as a country.” Democrats have realized they would not have won the presidency or control of Congress without the high turnout among Black voters and Black women in particular.

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February 1, 2021

PPP Loans Failed to Reach Communities in Most Need

Truthout republished this investigation by the Center for Public Integrity citing Color Of Change’s survey on the Paycheck Protection Program. The program, intended as pandemic relief for small businesses, never reached most minority-owned businesses. Entrepreneurs say the process felt Byzantine and inequitable. Most loans went to businesses in communities that already had access to resources according to the Center for Public Integrity. Meanwhile Black-, Brown-, women-owned businesses and those in lower income communities have gone under or hover on the verge of bankruptcy. COC Vice President Arisha Hatch is quoted. “We believe that instead of providing desperately needed relief to qualifying small businesses, the PPP propped up so many barriers and reinforced so many racial inequities.”

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February 1, 2021

Rashad Robinson Has Had Enough of Corporate America’s Empty Platitudes

Fast Company features Color Of Change’s work to push companies to get on the right side of history—whether they’re ready or not. What began 15 years ago as a scrappy digital upstart focused on mounting an online response to racial injustice is now one of the heavy hitters in American activism. Their latest victory is getting COPS taken off the air. It also led the charges to demand Facebook and other social media companies take aggressive action to rid their platforms of hate speech, pressuring hundreds of advertisers to temporarily pull their money. And now it’s targeting fast-food companies like McDonald’s and Burger King and retailers such as Nike for talking about racial justice without paying its workers a living wage.

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February 1, 2021

The Loudest Voice: Corporate America Needs to Get on the Right Side of History. Color Of Change Gets It There.

Fast Company profiles Color Of Change’s 15 years of groundbreaking to build a new racial justice movement and hold corporate America responsible for their role in holding back change. Our work to harness the uprisings after George Floyd’s death and turn that into real victories, from the cancelation of Cops to a corporate reckoning on race and equity is described in this article. “The organization’s presence can be felt in nearly every racial civil rights battle currently taking place in America—from corporate boardrooms to television sets to prosecutors’ offices and judges’ chambers.”

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February 1, 2021

Comparison Between Capitol Siege, BLM Protests Is Denounced

Black activists have come out countering the false narrative Republicans are spreading — equating the deadly siege on the Capitol with last summer’s Black Lives Matter uprisings. The latest right-wing effort to misrepresent the BLM movement, they are trying to paint Black activists as violent, anarchist extremists. But BLM leaders distance themselves from provocateurs. In a recent analysis of 7,750 BLM demonstrations in 2,400 locations across the US, it turns out 93% happened with no violence. Color Of Change’s Scott Roberts is quoted saying equating Trump’s rioters to BLM could lead to even heavier law enforcement, surveillance, and violence against Black activists. “There is a real danger of this false equivocation.”

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January 30, 2021

Racism Rocks Foundation of American Democracy & Color Of Change Is Fueled to Fight

Since the now infamous attack on the Capitol January 6, Color Of Change has rolled out a number of campaigns to stop the spread of white nationalism. COC President Rashad Robinson is quoted. “The wanton disregard for Black life and justice stands in stark contrast to the images of police opening up our country’s Capitol to white supremacist insurgents who vandalized one of the greatest American symbols … To Black communities who have always faced racist policing, the answer is clear; these are the results the system was built to deliver.” For Color Of Change, the solution is to stop investing in a justice system that fails and brutalizes Black community and start investing in one that will keep all Americans safe.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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