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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Break Up Big Tech!

    For years, we’ve wondered why Google, Facebook, and Twitter won’t stop promoting the kinds of conspiracy theories that led to the attack on the Capitol. The reason? Their platforms are built to foster engagement and growth--at ALL costs. It's time for legislation.
  • Investigate White Supremacist Ties with Capitol Police

    It's clear: the police charged with securing the U.S. Capitol Complex allowed white supremacists to run wild through the halls of Congress, leading to 5 deaths and putting democracy at risk. Tell Congress to investigate, stat.
  • Fire Police Who Defended Capitol Rioters!

    John Catanzara, president of the Chicago Police Union, has gone on record defending the Capitol rioters. There's no room in law enforcement for siding with violent acts of white supremacy. #FireCatanzara now!
  • Protect Black Students

    Imagine being labeled a criminal because you survived abuse or got a “D” in school. Several Florida schools are doing just that, creating a secret list of children that might “fall into a life of crime” based on highly sensitive information and sharing it with police. It has to stop.
  • Submit Your Favorite Black-Owned Business

    Black businesses need our support, this year especially as they struggle to survive COVID-19. That's why Color Of Change is releasing a greenbook of businesses we love. Submit a Black business in your town today.
  • Support Black Changemakers

    Two years ago we partnered with Ron Brown High on our voter initiative. Since then students have registered voters, done service learning, and spent hours talking to Black voters. Now you have the chance to keep the young men there learning and smiling.
  • We Cannot Survive COVID-19 Without Cash Relief

    Tell Speaker Pelosi we need more. Folks are hurting. The pandemic has exposed glaring inequalities as millions of Black, disabled, and low-income workers have been furloughed, laid off, and given just $1,200 to weather this crisis.
  • Facebook, Step Up & Do Your Job!

    After 5 years trying to get Mark Zuckerberg to stop hate online, Facebook is still allowing white nationalist groups to recruit new members and incite violence. Finally they've suspended Trump, but only until the end of his term.


  • Criminal Justice

Incarcerated People Fighting Wildfires Finally Eligible for Jobs When They Get Out

For decades, our country has unfairly relied on prison labor — and nowhere is this more obvious than in California, where thousands of people behind bars help fight fires each fall, risking their lives for $1 an hour. In response to a Color Of Change campaign, California Governor Gavin Newsom just signed an order expunging felonies off firefighters’ records. This means that people who fight fires while incarcerated can now join the firefighting ranks and build a real career based on their training and experience once they’re out. It’s high time we end discrimination against formerly incarcerated people, and stop erecting barriers to jobs, housing, and full participation in society. And we will continue our fight to make sure incarcerated firefighters are fully compensated and valued for their work.

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  • Criminal Justice

Rochester’s Police Chief Resigns as Quest for #JusticeforDaniel Continues

Our campaign seeking justice for Daniel Prude, a 41-year-old Black man in need of mental health help who was killed by cops in March is gathering steam. Rochester’s police chief and deputy police chief both resigned after body camera footage was released showing what we all knew: Daniel should be alive today. For a week straight, organizers held protests and 77,000 COC members spoke out demanding the officers be fired, charged, and the city changes how it responds to mental health crises. Daniel’s brother had called police for help, explaining he was a threat to no one but himself. Instead, they brutalized Daniel and knelt on his back ’til he couldn’t breathe. We will not relent. Our quest for justice continues as we press Rochester’s mayor and city council to pass legislation that requires medical professionals — and not armed cops — to respond to medical calls.

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  • Tech Justice

Twitter Cracks Down on Right-Wing Media Pundit for Glorifying Kenosha Killing

All year Color Of Change has aggressively been pressing tech giants to crack down on hate speech and stop spreading racist calls to violence. Twitter recently put its new policy into practice – deleting a post from Ann Coulter applauding Kyle Rittenhouse for murdering two nonviolent protestors. Twitter has assured us that they won’t tolerate tweets encouraging vigilante violence like we’ve seen in recent months. We will continue to push them to do more to seek out those with millions of followers using their platform to fuel white nationalism and anti-Black violence.

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.


October 20, 2020

“This Does Feel Different”: As Support for Black Lives Matter Drops Off, Will Corporate America Stay the Course?

After police murdered George Floyd, the Black Lives Matter movement got unprecedented support, and companies were all about racial justice—there was more risk in remaining silent. But what happens as public support wavers? Arisha Hatch, Color Of Change’s vice president says she’s seen a “sea change” in how companies are racial justice issues, that they’ve got a new sense of obligation to move beyond rhetoric to real action. And it’s too late to turn back now.

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October 20, 2020

Proud Boys Website, Online Store Dropped by Web Host

The Proud Boys grew instantly famous when Trump was asked to denounce the white supremacist group and instead gave them a shout out on live TV. After we leapt into action, the group lost the host for their website and online store. “After a heads up from Color of Change, we notified one of our customers—a website hoster—who took action,” a Google Cloud spokesperson said. This is part of our ongoing work stop big tech from funding and enabling hate groups. Rashad Robinson is quoted, “Big Tech companies have the power and resources to take meaningful action, but instead turn to last-minute, knee-jerk reactions that often fail to prevent further violent harm or even death. When you allow hate groups to recruit, organize, and mobilize on your platform, it’s no longer a question whether your company cares about Black people—YOU DON’T.”

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October 15, 2020

Trump Targeting Black Voters in 2016 Shows Facebook’s Microtargeting Is a Danger to Democracy, experts say

New data shows the Trump campaign strategically launched ads on Facebook to deter Black people from voting through a process known as microtargeting. Microtargeting is broadly not regulated in the US. While Facebook claims to have addressed problems in how its platform was used in 2016, experts disagree. Dr. Jennifer Cobbe says, “Facebook talks a lot about bad actors misusing its platform, but the truth is that the biggest bad actor on Facebook is Facebook.” And Color Of Change President Rashad Robinson says Facebook’s actions are “too little too late for the millions of Black voters who were disenfranchised four years ago.”

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October 15, 2020

These 5 Leaders Are Transforming How America Works, Plays, and Invests

Rashad Robinson, and Color Of Change’s work to hold big tech companies accountable, is featured in Business Insider’s list of five leaders transforming America. COC’s membership has swelled from 1.7M people to 7M in 2020. Rashad is quoted, “When I have sat across the table with Mark Zuckerberg, and he has tried to defend the Daily Caller being a fact-checking news site, and Breitbart being a fact-checking site when they have advanced white nationalists, I have to say to him, ‘Then it’s hard to trust that you actually care about civil rights.”

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October 10, 2020

VIDEO: President Trump Refuses to Denounce White Supremacist Groups

Color Of Change President Rashad Robinson joined Way Too Early to recap the first presidential debate between Joe Biden and President Trump and Trump’s refusal to denounce white supremacist groups.

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October 10, 2020

Trump’s Refusal to Condemn White Supremacy Fits Pattern of Extremist Rhetoric

Rashad Robinson is quoted in this article on Trump’s dangerous longstanding pattern of egging on white nationalists. Rashad says Trump “made his call to violence crystal clear…. Just minutes after he told a terrorist organization to ‘stand by’, they started suiting up and preparing to attack America. Trump needs white nationalists at the ready because he needs violence to win the election. He wants white nationalists to invade polling places across the country and prevent voters from voting, to invade our streets and attack people who are protesting, and to prevent ballots from being counted. He made clear that his campaign is not about winning votes, it’s about holding on to power – no matter the cost.”

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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