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Color Of Change helps you do something real about injustice.

We design campaigns powerful enough to end practices that unfairly hold Black people back, and champion solutions that move us all forward. Until justice is real.
  • Employers: Support Workers' Right to Vote

    Hourly workers face a difficult decision every election - vote or work. In Black areas prone to voter suppression, wait times can be hours. And this year is especially tough. This election matters. Our votes matter. Let's act like it.
  • Protect Black Voters with the HEROES Act

    This year is different. Between COVID-19 and constant violent rhetoric targeting Black people and mail-in voters, we need Congress to take a stand and fund states in need. It's a matter of protecting our health and our democracy.
  • Tell Congress: Save the US Post Office

    Join us in making sure Congress protects the USPS. It's an essential part of the infrastructure that lets people vote, bank, receive medicine and food safely during pandemic. This is an economic justice, a racial justice, and a voting rights issue.
  • PayPal, Stop Helping White Nationalists

    White supremacists are using PayPal to fundraise for Kyle Rittenhouse, the man who killed 2 protestors in Kenosha WI. We can't let PayPal keep funneling money to hate groups and ignore the ways their platform is being used.
  • Telling the Right Story on Race During COVID-19

    Black people aren't vulnerable. We're under attack -- by the systems that consistently deny us affordable housing, healthcare, and livable wages. Racism is America's real "preexisting condition." Learn how we're organizing for change.
  • Tell Facebook to Stop Fueling White Supremacy!

    After 5 years trying to get Mark Zuckerberg to stop hate online, Facebook is still allowing white nationalist groups to recruit new members and incite violence. In Kenosha, they were alerted before the shooting and chose not to act. This can't continue.
  • Policing Doesn't Keep Us Safe. Communities Do.

    Because of your outrage and action, mayors across the US are promising to reassess how money is funneled to police departments. Minneapolis even voted to disband its police force. Help us change the institution of policing forever.
  • Fighting Back During Pandemic

    See what we're doing -- on economic relief, criminal justice, and access to healthcare -- to stand up for our communities and make sure leaders address the ways COVID-19 is hitting Black, Brown, and poor people the hardest.

RECENT VICTORIES

  • Tech Justice

Twitter Bans Hate Content & Permanently Bars KKK Founder David Duke

After a year of consistent pressure by Color Of Change members, Twitter agreed to a new policy banning hate speech and permanently suspending Ku Klux Klan founder David Duke from the platform. Duke repeatedly violated Twitter’s rules against promoting violence against people based on race, religion, or ethnicity. He used social media to spread his message of white supremacy, regularly insulting and threatening Black people, Jewish people, women, and LGBTQ people. We will continue to work with Twitter to make sure they fully enforce their new “no hateful conduct” rules — to keep hateful rhetoric online from fueling real-world violence and to crack down on misinformation around the upcoming elections and COVID-19.

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  • Tech Justice

#StopHateForProfit Coalition Leads $7B Advertising Boycott Against Facebook

For years, Color Of Change has demanded Facebook stop hate speech, calls to violence, racist lies, and housing discrimination on its platform. We’ve pressed Facebook to do more to protect Black people online and pushed them to release a civil rights audit of their practices. But they continue to put profits above people. So we joined with the NAACP, Anti-Defamation League, and several other justice groups to launch #StopHateForProfit. Together we’ve persuaded more than 200 major corporations to pull $7B in advertising from Facebook during the month of July. And we’re just getting started. With the lies Trump continues to spread about voting fraud, the calls for violence against protestors, and the implications for November’s elections and the pandemic in allowing misinformation to spread, we simply have too much at stake. 

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  • Tech Justice

AirBNB Launches Project to Expose & Reign in Discrimination on its Platform

After a year of Color Of Change working with AirBNB to address housing discrimination online, the company has launched Project Lighthouse—an initiative to expose, track, and stop discrimination by people renting or reserving apartments on their site. Its goal is to figure out how names and profile photos create a perception of a person’s race, then use that information to develop new features that ensure people of color are treated fairly and equally on AirBNB. The company plans to create a tech team whose job is to fight bias, have hosts confirm reservations before seeing guests’ photos, and recruit more people of color to host. AirBNB also set new benchmarks for increasing the number of people of color on their staff and Board of Directors to boost diversity there. 

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Color Of Change helps people respond effectively to injustice in the world around us. As a national online force driven by 7 million members, we move decision makers in corporations and government to create a more human and less hostile world for Black people, and all people. Until justice is real.

IN THE MEDIA

August 18, 2020

Prince Harry Says It Is ‘Down To Every Single Person’ to Act Against Racial Injustice

Recently the Duke of Sussex sat down with Color for Change President Rashad Robinson to discuss “systemic racism, compassion, hate online and using privilege for change.” Doing a livestream interview from his home in Los Angeles, Harry said, in the great uprising for racial justice, it is not “down to the Black community” but on everyone’s shoulder to take action to undo a legacy of racism in the UK and US. He says, “Charity is crucial in so many areas but it can’t fix the problem. The problems are already too big. it’s basically like bringing a bucket of water to a forest fire.” See video clips from the discuss between Prince Harry and Rashad Robinson in the original article.

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August 15, 2020

Prince Harry Reveals It Will Take ‘Every Single Person On The Planet’ To Defeat Racism

Prince Harry recently held a virtual discussion with Color Of Change President Rashad Robinson on how to be a true ally in the Black Lives Matter movement, how to combat systemic racism, and how to eliminate online hate. Harry repeatedly echoed Robinson’s sentiments about racial justice. “Inequality is not unfortunate like a car accident, it has been manufactured.” Harry said, “We have to go to the root of the problem, to the source of the problem, and actually fix it there. It’s going to take every single one of us.” While crediting the younger generation for embracing the core values of activism, and continuously demanding change, he added: “[Now is the time] to act rather than just say.”

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August 15, 2020

Facebook Gets Bad Grades on Report from Civil Rights Groups Behind Ad Boycott

The groups behind #StopHateForProfit say even after the ad boycott, Facebook has failed to take the kind of action needed to stop the spread of hate speech on its platform. Color Of Change’s Rashad Robinson is quoted, “We put out an assessment to clarify what civil rights groups have been demanding for several years versus what Facebook has done. Despite a sweeping statement from corporate leaders that Facebook must do better to protect its Black users, the company has failed to address our demands.” For example, Facebook did not follow Color Of Change’s recommendations on how to shut down hate speech, yet told advertisers it leads the industry and its artificial intelligence is getting better and faster all the time. It also failed to add a civil rights executive to its leadership team.

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August 10, 2020

Activists Working in John Lewis’ Shadow Warn About Voter Suppression Ahead of November Vote

USA Today reports that voter suppression has increased since 2013, and longer wait times to vote, especially in Black neighborhoods, are a sign that things are getting worse. Color Of Change is using its platform to keep voters updated on registration guidelines and counteract false information online–one strategy to make sure everyone can vote come November. Rashad Robinson says Lewis’ legacy hangs in the balance. “You have to be optimistic to do social justice work, so we’re staying focused on making sure there’s a path toward victory in the fall.”

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August 6, 2020

Facebook Has More to Learn From the Ad Boycott

Read this Q&A with Rashad Robinson on Color Of Change’s five-year history of pressing Facebook to deal with its anti-Black problem — from the days when Black Lives Matter activists were being targeted by users. Wired shares Robinson’s perspective on why civil rights groups cannot be left to police Facebook by themselves. So far, advertisers have pulled more than $7B from Facebook, responding to Color Of Change and the StopHateForProfit coalition’s calls that Zuckerberg knowingly promotes algorithms and policies that foment racism and help hate groups get their message far and wide.

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August 3, 2020

Google Rejects Ad Depicting Police Violence Aimed at Persuading Black Voters

Tech giants are refusing to run a political ad by Priorities USA Action and Color Of Change that calls America a “police state” under Trump. The 30-second ad features a montage of police officers beating, tear-gassing, tasing and running over people protesting racial injustice and includes clips from a June speech from Trump. Hulu and Google have said they object to the “violent imagery” and “disturbing content” regardless of the political value and aims to motivate young and non-white voters distressed with the president’s response to the murder of George Floyd. Decisions to allow or censor content in Silicon Valley are coming under heightened scrutiny as the election nears.

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Strategic Initiatives

Democracy & Census

Black people have the power to shape our democracy and set the agenda when they speak up and turn out in elections. Through our Black Brunches we have brought together more than 20,000 people across 20 cities—including many new to politics. Going into 2020, we have tremendous opportunities to register new voters, protect voting rights, and make sure our communities are counted and represented in the 2020 Census. We are engaging local leaders and our 1.7M members to help set a progressive agenda around criminal justice reform and boost civic participation in Black communities.

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Winning Justice

No one holds more power in our justice system than prosecutors. They decide who to prosecute, what the charges will be, and routinely make decisions that destroy Black people’s lives. We are ushering in a new era of prosecutor accountability by mobilizing Black communities across the country. Already, we've pushed prosecutors and candidates in a dozen cities make pledges to cut incarceration. We continue to build momentum to end the most unjust, destructive and racist practices in our system from money bail to over-sentencing, over-policing, and sending our children to adult prisons.

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COC Hollywood

TV and film play a profound role in shaping American culture. Yet, when it comes to representation of Black people, culture, and issues, far too much of the content Hollywood produces promotes dangerous misunderstandings that holds back racial justice in the real world. COC Hollywood is our initiative to change the rules in Hollywood by ensuring accurate, diverse, empathetic and human portrayals of Black people onscreen. We consult on film and TV projects, partner with changemakers inside the industry, work to raise standards around hiring and diversity, and elevate Black stories.

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